Advertising

Discusses the functions, goals, and methods of advertising and examines such issues as targeting the youth market, political ads, and the right of free speech.

Lucent Books
1997
9781560061823
book

Holdings

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3454707683172315942102540456NE/NW342T 17702659.1 DUN659.116407292551640729255
3464490684055915952102540456SOTA410T 55546659. 1 DUN65916407292551640729255