Branding.com
on-line branding for marketing success
Explains the strategies of companies whose Web marketing has been successful, describing the technologies and techniques they have used, including rich media, interstitials, and virtual communities.
American Marketing Association
2001
9780658003073
book
Holdings
| hid | mid | miid | nid | wid | location_code | location | barcode | callnum | dewey | created | updated |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 2068757 | 5643727 | 2232 | 269415 | 388398 | HIHS | 255 | HIHS302731 | 658.8 KAN | 658.8 | 1582575937 | 1709307855 |