"Engaging images accompany information about My Little Pony. The combination of high-interest subject matter and narrative text is intended for students in grades 3 through 8"--.
"Everyone has played with LEGO; toys, but not many people know who is behind this awesome invention. This ... tells the story of how a Danish carpenter and his family turned a desperate situation into the most popular toy in history..."--Provided by publisher.
A biography of the inventor of Play-Doh, Joseph McVicker. Includes the story of McVicker's childhood and how Play-Doh evolved from a wallpaper cleaner into the famous toy it is today.
Examines the history of Mattel, and focuses on the corporate culture of the world's largest toy company, and discusses the scandals and important executives that have shaped the company.
how LEGO rewrote the rules of innovation and conquered the global toy industry
Robertson, David C
2013
Examines the history of the LEGO toy company, with primary focus on how the company bounced back from the brink of bankruptcy in 2003 with innovative practices such as using kids as well as adults as co-creators and giving their creative teams enough space to create and direction to deliver.
Find out about the links between supply, demand, working conditions, and the resources that are needed to manufacture toys, as well as the environmental impacts.