mga entertainment (firm)

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mga entertainment (firm)

You don't own me

how Mattel v. MGA entertainment exposed Barbie's dark side
2018
Details the feud between Mattel, the maker of the iconic Barbie Doll, and MGA, the company that created the Bratz Doll, whose decades-long legal battle reveals the psychology of consumption, competition, the claims big companees make on their employees, andthe future of ideas.
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