McDonald's

behind the arches

A history of the McDonald's Corporation, from the first drive-in restaurant opened by the McDonald brothers in Pasadena in 1937 through the opening of franchises in Iceland, Kuwait, and Bulgaria, focusing on the leadership of entrepreneur Ray Kroc.

Bantam
1995
9780329169503
book

Holdings

hidmidmiidnidwidlocation_codelocationbarcodecallnumdeweycreatedupdated
206748656424932232200933297293HIHS255HIHS017256338.7 LOV338.715825759371709307855
261360861151012369200933297293BLS111BLS0017468BIO KRO92016377825731736800991
307342765250422412200933297293PMH360PMS0000779338.7 LOV338.716377825731736800991