signs and symbols

A simple book about the symbols of America.

Explains how the bald eagle became the national symbol, how it almost became extinct, and where it can be found.

Recounts the efforts of people to communicate without words, using such means as the voice, music, color, gestures, pictographs and glyphs.

Provides a definition of advertising, examines general advertising techniques and strategies, and applies the science of semiotics in an effort to understand the meaning of brand names, logos, print ads, and marketing strategies.

Showcases work from twenty-nine leading logo and identity designers who represent companies such as NBC, Tropicana, and other regional and local businesses; and discusses development strategies, influences, client interactions, and more.

Introduces four top design professionals, shares their opinions on the top ten mistakes designers make when creating a logo, and provides their brief critiques of five hundred logos they consider to be top notch, as well as a few that fail to impress.

Describes the history of the eagle as a symbol in other cultures and how it came to be the national symbol of the United States.

Our Goverenment: A Call for Freedom, July 4 Celebration -- A plan for our Country -- All ABout Laws, The Capitol building in Washington, D.C., Citizenship, Democracy in Action, Being Fair -- What can citizens do? Chart and Graph skills, Picture graph, Around the world, Mauritius. -- Our leaders, Mayor Abdul Haidour, Map and globe skills use directions -- Symbols of our country.

Explains the use of picture signs and symbols as a form of communication.