branding (marketing)

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Topical Term
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a
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branding (marketing)

Barbie

"Engaging images accompany information about the history and success of the Barbie brand. The combination of high-interest subject matter and narrative text is intended for students in grades 3 through 8"--Provided by publisher"--.

Elevating the school library

building positive perceptions through brand behavior
"A focused exploration of the importance of developing the school library brand in alignment with the AASL Standards, this book emphasizes brand behavior to assist the school librarian in demonstrating the value of the school library and the role of the school librarian"--Provided by publisher.

Social media influencers

apps, algorithms and celebrities
A collection of editorials and reports on social media influencers, covering the Internet celebrity culture, the biggest apps and sites, and more.

Patagonia

2023
"Examines the history of the American outdoor clothing brand Patagonia and its place in the world today. Readers will learn about the company's founders, innovative products, and controversies"--Amazon.

Under Armour

2023
"Examines the history of the American apparel and shoe brand and its place in the sports world today. Readers will learn about the company's founder, innovative products, and controversies"--Amazon.

Puma

2023
"Examines the history of the German shoe and apparel brand Puma and its place in the sports world today. Readers will learn about the company's founder, innovative products, and controversies"--Amazon.

Crush it!

why now is the time to cash in on your passion
2009
Explains how people can use the power of the Internet to make money doing what they love, with tips on setting up an online business that allows people to turn their interests, passions, and hobbies into viable business ventures.

Building a storybrand

clarify your message so customers will listen
"Explains how businesses can better connect with their customers through the use of a simplified brand message, one that fosters ease of understanding on websites, in brochures, and on social media"--Provided by publisher.

Social media influencers

apps, algorithms and celebrities
A collection of editorials and reports on social media influencers, covering the Internet celebrity culture, the biggest apps and sites, and more.
Cover image of Social media influencers

Branding

creating an identity on the web
An exploration of branding and how to create a unique identity on the Web.
Cover image of Branding

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