Auletta, Ken

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Three blind mice

how the TV networks lost their way
1991

Backstory

inside the business of news
2003
Presents articles written for "The New Yorker" magazine in which the author discusses some of the conflicts in journalism, including the tension between journalists and business.

Googled

the end of the world as we know it
2010
Examines the influence of Google, Inc. on the twenty-first century's changing media landscape, covering how the company's Internet search engine and other features have changed the way people live and work, and speculates as to the future of the industry.

Googled

the end of the world as we know it
2009
Provides an inside look at the rise and inner workings of Google, and explores the future of the media at large.

World War 3.0

Microsoft and its enemies
2001
Chronicles the computer industry's fight over Internet resources, discussing how various companies have struggled to become the most powerful force in computers.
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