Provides the designer with grids, hanglines, margins, borders, rule measurements, and type specs needed to recreate the featured layouts. Includes over 40 projects covering the design of all types of printed material.
Discusses the various types of advertising layouts and offers detailed instructions on the preparation of layouts for newspaper, magazine, and television advertising.
Contains step-by-step instructions for creating brochures and booklets; includes instructions for three-panel letterfold brochures, four-page booklets, and twelve page newsletters.
A step-by-step guide to the process of making a good layout, including the elements and principles of design, examples of sample projects, and a sample job.
