Skip to main content
SchoolCat
Main menu
Home
You are here
Home
Navigation
Find ISBN
Barcode API
Holding API
Marc API
Reverse API
Work API
User login
Username
*
Password
*
Request new password
Rosen, Emanuel
Compare Name:
rosenemanuel
The Anatomy of buzz
how to create word-of-mouth marketing
Rosen, Emanuel
2002
Statistics show that consumers are overwhelmingly persuaded by word of mouth.
Read more
about The Anatomy of buzz