sports franchises

"The story of how a new generation of tech-savvy franchise owners is reshaping every aspect of professional sports"--Amazon.

Explains how three successful businessmen took over the Tampa Bay Rays baseball team, and, using the same strategies that helped them rise to the top of the financial industry, managed to turn the team around and build a winning franchise.

Examines the economic impact of new stadiums and sports franchises on local economies, focusing on the economic benefits and costs, the source of the teams' bargaining power, the relationship between sports and local employment, and other related topics.