corporate image

Type: 
Topical Term
Subfield: 
a
Alias: 
corporate image

Ethical chic

the inside story of the companies we think we love
Examines six companies whose corporate images are green, politically correct, and environmentally friendly and discusses how consumers can avoid being tricked by phony marketing. Includes chapter notes.

Censorship Inc.

the corporate threat to free speech in the United States
2002
Reveals the legal processes and corporate practices that are undermining Americans' right to free speech, explaining how fields as diverse as advertising and the media, the workplace, community life, and the environment are being influenced by these practices, and challenges readers to develop a new attitude about censorship and free speech.
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