Earvin "Magic" Johnson shares his business tips, as an entrepreneur and community leader, with anecdotes and advice on opportunities, risks, business plans, building a brand, financing, hiring, managing and motivating employees, and more.
While racial tensions mount, Martin Little faces pressure to cooperate with Garfield and Freddie, the leaders of a local gang, when their school project to sell candy becomes a lucrative business.
"Students interested in eco-technology learn what it takes to become young entrepreneurs in the industry. Successful inventors of environmental and "green" gadgets and products are spotlighted, and instructions are given to jumpstart ideas and business plans. Questions throughout the book challenge critical thinking"--.
Danny Dollar is a kid with a plan. He is out to become a millionaire and conquer the world. Unfortunately for him, the neighborhood bullies have other plans for Danny, like public humiliation. But when the last person in the world he would have expected enters his life, something happens that he never could have imagined. Along the way in this fun story, Danny is teaching kids about finance, banking, investing and entrepreneurship.
Examines entrepreneurship involving businesspeople and sports stars, including Derrick Rose, Phil Knight, and George Foreman, and discussing marketing, promotion, commercial products, and other related topics.
Examines entrepreneurship involving innovative inventors, including Jerry Lawson, inventor of the first video-game console system for home use, and Lonnie Johnson, inventor of the Super Soaker.
Chronicles the stories of several teens from low income communities as they compete in the 2008 "National Youth Entrepreneurship Challenge" annual business plan competition.
