market segmentation

Examines how corporate infiltration has influenced the evolution of the underground culture, discussing how the methods and strategies used by the youth market to make, market, and trade services have been stolen by large corporations and turned into just another marketing gimmick.

Describes certain business and economic models that are often applied in relation to wealth distribution, arguing that products that are in low demand or have low sales volume can collectively make up a market share that rivals the relatively few current bestsellers.