Watts, Steven

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wattssteven

JFK and the masculine mystique

sex and power on the New Frontier
From very early on in his career, John F. Kennedy?s allure was more akin to a movie star than a presidential candidate. Why were Americans so attracted to Kennedy in the late 1950s and early 1960s?his glamorous image, good looks, cool style, tough-minded rhetoric, and sex appeal? As Steve Watts argues, JFK was tailor made for the cultural atmosphere of his time. He benefited from a crisis of manhood that had welled up in postwar America when men had become ensnared by bureaucracy, softened by suburban comfort, and emasculated by a generation of newly-aggressive women. Kennedy appeared to revive the modern American man as youthful and vigorous, masculine and athletic, and a sexual conquistador. His cultural crusade involved other prominent figures, including Frank Sinatra, Norman Mailer, Ian Fleming, Hugh Hefner, Ben Bradlee, Kirk Douglas, and Tony Curtis, who collectively symbolized masculine regeneration.

Self-help Messiah

Dale Carnegie and success in modern America
2013
Profiles the life of commonsense philosopher and author of the positive thinking movement Dale Carnegie.

The people's tycoon

Henry Ford and the American century
2006
Presents a biography of Henry Ford that examines his childhood and early work on automobiles, his development of the Model T and Model A, establishment of the first assembly line, and his controversial personal and private life.

The Republic Reborn

War and the Making of Liberal America, 1790-1820 (New Studies in American Intellectual and Cultural History
1989

The people's tycoon

Henry Ford and the American century
2005
Presents a biography of Henry Ford examining his childhood and early work on automobiles, his development of the Model T and Model A, establishment of the first assembly line, as well as his sometimes controversial personal and private life.

The magic kingdom

Walt Disney and the American way of life
1997
Biography of American animator Walt Disney the creator of Mickey Mouse, looking at his use of television, film, and theme parks to reflect his ideas about middle-class values and life in small town America.
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