cook, timothy d.

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cook, timothy d.

After Steve

how Apple became a trillion-dollar company and lost its soul
Examines the path of Apple after the death of Steve Jobs and how the selection of Tim Cook as his successor led to the prioritization of revenue growth over innovation.

The genius of Apple

how Tim Cook and personal computing changed the world
2023
Since Steve Jobs helped found Apple in 1976, the company has been at the cutting edge of computing, introducing the world to personal computers, the iPhone, and more. Learn about Apple's past, present, and future.
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