Money games

profiting from the convergence of sports and entertainment

Examines how the sports and entertainment industries have become linked in recent years and discusses how this convergence has impacted both industries and how they are perceived by the public.

Stanford Business Books
2011
9780804759557
book

Holdings

hidmidmiidnidwidlocation_codelocationbarcodecallnumdeweycreatedupdated
113552048207652293422163587217BRHS114BRHS40998306.4 CAR306.415814652241736518457