four principles for running a business in good times or bad : a business fable taken from real life
Yerkes, Leslie
2003
Illustrates four principles for running a successful business of any size through the story of a day in the life of a fictional small coffee company in Seattle.
Offers advice for people interested in pursuing careers as small business owners relating the experiences of two dozen entrepreneurs involved in bed-and-breakfast inn management, writing, service industries, and performing.
Nuts-and-bolts guide to everything you need to know to start your own small business. Includes the stories of many young entrepreneurs like Bill Gates and Berry Gordy.
At least forty concrete, creative suggestions for ways to make money, with sample flyers for advertising oneself and information on setting fees, keeping records, and handling profits.
Presents a general overview of career opportunities for self-motivated people, covering small business ownership, home-based franchises, freelancing and consulting, product and service providers, and home workers in other areas.