Mastering media

Looks at changes in how news is gathered and reported over the course of history, from newspapers and magazines to the Internet, shares perspectives on political bias, social media, hype, and other topics, and includes case studies, feature boxes, and activities.

Explores the impact movies television, music, and video games have on people's lives, examines issues facing the entertainment industry, and discusses how the industry has evolved in recent years.

Provides an overview of social networking sites and blogs, explaining how people are using the internet to reconnect with friends and families, meet new people, make job connections, and share information.

Provides a brief overview of the history of advertising; discusses advertising strategies, techniques, and tricks; and includes case studies and activities designed to help readers become smarter consumers.