Story or die

how to use brain science to engage, persuade, and change minds in business and in life

"A step-by-step guide to using the brain's hardwired desire for story to achieve any goal, whether it's successfully pitching a product, saving the planet, or convincing your kids not to text and drive, from the author of Wired for Story"--Provided by publisher.

Ten Speed Press
2021
9781984857682
book

Holdings

hidmidmiidnidwidlocation_codelocationbarcodecallnumdeweycreatedupdated
363054969630362293839370955222BRHS114BRHS72641809.923 CRO809.9216729293981736518457