Branded nation

the marketing of megachurch, college, inc., and museumworld

Explores how religion, higher education, and the art world have fallen prey to branding, trading in their morals and ethics to capitalize on the money and popularity of branding.

Simon & Schuster
2004
9780743243469
book

Holdings

hidmidmiidnidwidlocation_codelocationbarcodecallnumdeweycreatedupdated
11279924813677229394793152742BRHS114BRHS23975658.8 TWI658.815814652241736518457