toy industry

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Topical Term
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a
Alias: 
toy industry

The He-Man effect

how American toymakers sold you your childhood
Presents a nonfiction graphic novel exploring how the marketing of toys targeted towards children in the 1980s has shaped adults in the present, and examines the role of capitalism, mass media, propaganda, and nostalgia in these advertising campaigns.

The LEGO story

how a little toy sparked the world's imagination
2022
"The . . . inside story of the LEGO company--producer of the most beloved and popular toy on the planet--based on unprecedented access to the founding family that still owns the company, chronicling the brand's . . . journey to become the empire that it is"--Provided by publisher.

Entertainment warrior

going green
2021
Trashed toys land in landfills, chemicals in batteries and e-waste make them dangerous to destroy, and toy packaging is causing a pollution panic.

LEGO

the Kristiansen family
2022
"In this title, readers will learn about the creators of LEGO, the Kristiansen Family. Follow the family's story from making wooden toys, to the company's creation of the LEGO brick, to LEGOLAND theme parks"--Google Books.

Dream jobs if you like toys

2021
"Wouldn't it be cool to have a job working with or around thethings you love? Are you passionate about toys? Perhaps designing new toys is an idea you could play around with! Readers will discover the possibilites of careers working with toys"--Provided by publisher.

Pure invention

how Japan's pop culture conquered the world
2020
Explores how Japan became a cultural superpower through its many pop culture inventions including Hello Kitty!, Nintendo, Pok?mon, and more.

LEGO

Provides information about LEGO, including its history, merchandise, and the ways it has touched lives around the world.

From an idea to LEGO

the building bricks behind the world's largest toy company
2019
Explores LEGO's origins, their toys and movie ventures, and more.
Cover image of From an idea to LEGO

From an idea to LEGO

the building bricks behind the world's largest toy company
"Today, LEGO is one of the biggest toy companies in the world, but a long time ago, a Danish carpenter, Ole Kirk Christiansen, started with just an idea. Find out more about LEGO's origins, those famous bricks, and their other inventive toys and movie ventures in this illustrated nonfiction book! Find out the origin of the name 'LEGO.' (Hint: it combines two Danish words) See how LEGO grew from a carpentry shop to a multi-platform toy company. Discover how LEGO bricks are made and how they came up with their design"--Provided by the publisher.
Cover image of From an idea to LEGO

How do toys work ?

2019
Explores the design, construction, and how toys work.
Cover image of How do toys work ?

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