new business enterprises

Explores the phenomenon of crowdfunding, and how it is used as an alternative source of financing for a variety of projects and purposes.

We live in an age of unparalleled opportunity for innovation. We're building more products than ever before, but most of them fail--not because we can't complete what we set out to build, but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. Discover how to achieve a "product/market fit" for your fledgling venture.

"Here, the FUBU founder and star of ABC's 'Shark Tank' shows that, far from being a liability, broke can actually be your greatest competitive advantage as an entrepreneur. Why? Because starting a business from broke forces you to think more creatively. It forces you to use your resources more efficiently. It forces you to connect with your customers more authentically, and market your ideas more imaginatively"--Jacket flap.

"[Teaches teenagers] all about starting a business, with added insights from owners of businesses small and large"--Provided by publisher.

For twenty-five years Dan Lyons worked at Newsweek, lastly as technology editor,---until one Friday morning when he received a phone call. Just like that---poof!---his job no longer existed. His boss told him they probably wanted to hire younger people. At the age of 50, with a wife and two young kids, Dan was out of work. Then he had an idea. Why not join a start-up? HubSpot, a Boston start-up that sold e-mail spam, had $100 million in venture capital and they hired him as a "marketing fellow." What could go wrong? He soon found out as he entered a world where the office vibe was frat house meets cult compound.

An introduction to economics for children, using the example of a cookie business started by young entrepreneurs to explore ideas having to do with supply and demand, market research, advertising, competition, and other business-related topics.

"'Bold' is a how-to guide for using exponential technologies, moonshot thinking, and crowd-powered tools to create wealth while also positively impacting the lives of billions."--Jacket flap.

Presents advice on setting up, uploading to, and maintaining a YouTube channel for business, education, or entertainment, as well as how to grow a fan or audience base.

An introduction to crowdfunding that explains how it is used by entrepreneurs to fund their products and services, how different crowdfunding sites work, and related topics.