new business enterprises

Have you ever thought up a great business idea but not known how to make it a reality? This book introduces readers to early entrepreneurial strategies. Real world examples help readers learn the importance of math skills for money management. Callouts prompt inquiry, further thinking, and close examination of photographs. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.

"Four NYU undergrads wanted to build a social network that would allow users to control what they shared about themselves. They were hoping to raised 10k in 30 days and their project was called Diaspora. Their 2010 Kickstarter campaign ended the first day with three backers. They raised twenty times their goal and had support from around the world. But as the months wore on and the money wore out, they couldn't get there--coding failures, bad business decisions, over-reach and under-organization, and the inevitable conflicts of personality and goals. And when one of the four committed suicide in the fall of 2011, they found out how much they had all been on their own all along"--Provided by publisher.

Profiles young entrepreneurs, explains the principles that have helped them become successful, and provides advice on earning and spending.

The co-founder of the popular website Reddit describes how he harnessed the power of the Internet while still in college to become a successful, young entrepreneur and explains what is necessary to achieve success on the Internet.

A guide to basic business concepts shares instructive diagrams, infographics, step-by-step information, and jargon-free explanations, covering topics ranging from the structure of boards of directors to how to calculate depreciation.

Explains how to build companies that create new industries and products.

Describes the steps needed to create a business plan and successfully market a product or service.

Describes how to seek a unique path to success and relates the story of Sophia Amoruso who started by selling vintage clothing on eBay and eight years later had established a $100 million dollar online fashion business with more than three hundred fifty employees.

Describes the lives of the founders of Kickstart, the development of the business for the Kickstarter web site, how it got started, how crowdfunding works, how it helps innovators, and what the future will be for the concept.

Presents an introduction on how to start a business, discussing competition, the legal aspects and more.