Selling it

the incredible shrinking package and other marvels of modern marketing

A collection of articles featured in "Consumer Reports" magazine's "Selling It" column which bring a variety of consumer scams and sweepstakes to the attention of Americans.

Norton
2002
9780393321722
book

Holdings

hidmidmiidnidwidlocation_codelocationbarcodecallnumdeweycreatedupdated
1308484497421823194739681641PEHS370PEHS34203658.8 Sel658.815814652241736518457