creative ability in business

"Addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions"--Provided by publisher.

"Here, the FUBU founder and star of ABC's 'Shark Tank' shows that, far from being a liability, broke can actually be your greatest competitive advantage as an entrepreneur. Why? Because starting a business from broke forces you to think more creatively. It forces you to use your resources more efficiently. It forces you to connect with your customers more authentically, and market your ideas more imaginatively"--Jacket flap.

"Addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions."--Provided by publisher.

Discusses a number of ways that businesses can learn to grow by asking the right questions.

"In 1986, Ed Catmull co-founded Pixar, a modest start-up with an immodest goal: to make the first-ever computer animated movie. Nine years later, Pixar released Toy Story, which went on to revolutionize the industry, gross $360 million, and establish Pixar as one of the most successful, innovative, and emulated companies on earth. This book details how Catmull built an enduring creative culture -- one that doesn't just pay lip service to the importance of things like honesty, communication, and originality, but committed to them, no matter how difficult that often proved to be. As he discovered, pursuing excellence isn't a one-off assignment. It's an ongoing, day-in, day-out, full-time job. And one he was born to do"--.

Describes an approach to brainstorming, explaining how to ask the "right questions" in order to inspire better ideas, and providing examples from the workplace and popular culture.

Innovating breakthrough products, services, solutions, and marketing ideas are some of the most important challenges you face as a manager. This title provides physical and verbal exercises to help you organize and run a brainstorming session that engages all personality types.

Offers advice on such topics as how to find the right job, create a better product or service, develop a business plan, and deal with money matters.