internet marketing

"Digital Marketing and Celebrity Chef Branding expert Mark Garcia shares hard-won advice and real life examples on how chefs, restaurateurs and food-service professionals can connect and engage with customers, so that they can dominate their competitive marketplace. In his passionate, streetwise style, Chef Mark Garcia's mission is to strengthen the positioning and messaging of chefs, restaurateurs and food-service professionals by training them on best practices and techniques that lead to profitable digital marketing campaigns and promotions"--Amazon.

". . . offers readers the ability to increase their online visibility and presence by using the author's eight step digital marketing framework"--provided by publisher.

A collection of editorials and reports on social media influencers, covering the Internet celebrity culture, the biggest apps and sites, and more.

"Going viral. It's a phrase that you hear thrown around whenever something is blowing up on the Internet, but what does it really mean? How does something or someone go from a random post on social media to a household name? What does it mean for the person who posted it? There's the dark side, too: hoaxes, illegal content, and Russian trolls. Readers take a deep dive into the world where fame isn't measured in minutes, but in clicks. This book gives readers the tools to sort the real from the fake, as well as resources to explore"--Provided by publisher.

A guide to marketing with YouTube.

An exploration of branding and how to create a unique identity on the Web.

Discussing how to market your digital business, including digital marketing, blogging, social media, and mobile marketing.

This book gives readers the tools to sort the real from the fake, as well as resources to explore.

Provides advice on how to build a brand and a presence on social media websites, discussing how to build an audience and keep them engaged, find an agent, pitch your favorite companies, and monetize your influence.