Air wars

television advertising in election campaigns, 1952-1996

Discusses how television ads have affected the outcome of United States presidential, Senate, and House races and explains why not all ads have the same results.

Congressional Quarterly
1997
9781568023472
book

Holdings

hidmidmiidnidwidlocation_codelocationbarcodecallnumdeweycreatedupdated
168198652966242246166324250572WCHS508091018148324.7 WES324.715825759371709307855